Iberseries & Platino Industria Pivots to B2B, Spotlights AI — SkimNews
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- Iberseries & Platino Industria co-director Samuel Castro said the sixth edition is pivoting toward B2B activities beyond its traditional one-way speaker formats, introducing the Euro-Atlantic Series Co-Pro Pitch program and new screenwriter meetings with the SGAE Foundation and DAMA, where 14 writers from Recreas were selected from nearly 300 submissions.
- Castro said the event, expected to surpass last year's 2,500 accreditations, is welcoming first-time prominent players BBC, Arte, AppleTV+, Telefe Argentina, and Colombia's Caracol TV, alongside 220 buyers and 50 film commissioners.
- Top-tier buyers confirmed include Amazon MGM Studios/Prime Video, Netflix, AMC Networks, Atresmedia, Banijay Entertainment, Canal+, Disney, Globo, Mediaset, Movistar Plus+, and ZDF Studios.
- "Pelagius," Spain's first feature made with generative AI, world premieres at the event — a 97-minute historical epic about Asturian clans rising against the Umayyad Caliphate, produced by Tiki Group, Elefantec Global, and Recrea Films, directed by Miguel Asensio Llamas with all voices performed by Asturian actors.
- A new AI Workshop for creators, led by Concepción Diaz, Google's Head of AI Trainings EMEA, anchors the event's programming, alongside panels on AI-driven production models and regulatory challenges, with Castro stating: "The ability to create stories should always be based on a fully human, author-driven concept and development. AI should be used as a tool, not as an end in itself."
- Co-director Juan Alia flagged microdramas — designed for "fast, mobile-first consumption" — as gaining particular traction in certain markets, framing them as evidence of shifting viewing habits.
- Mexico is this year's country of focus, with organizers citing its production infrastructure, studios, VFX capacity, and ability to work on both national and international productions as the reason for the selection.
Why it matters: The confab's formal positioning in the AI regulation debate — paired with the premiere of Spain's first generative-AI feature and an AI workshop led by Google's EMEA training head — signals that European industry organizers are now treating AI governance as core conference business, not a sidebar. Mexico's elevation to country of focus, alongside first-time attendance from BBC, Arte, and AppleTV+, broadens the deal-making pool for the 220 buyers and 50 film commissioners confirmed for Sept. 29–Oct. 2.
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