Lego Launches First Marvel–Star Wars Fan-Design Challenge — SkimNews
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- Lego announced a first-of-its-kind Lego Ideas challenge at New York Comic Con inviting fans to combine the worlds of Marvel and Star Wars for a chance to have their creations turned into an official set.
- Kevin Smith — filmmaker, actor, and Marvel Comics writer — made the announcement and is also working on the upcoming 'Star Wars/Marvel: Hope Assembles' comic series launching in January, the first official crossover between the two comic book universes.
- The 'Hope Assembles' comic series arrives as Star Wars prepares to celebrate its 50th anniversary in 2027, the same year grand prize winners of the Lego challenge are to be announced.
- Submissions are open now through the Lego Ideas platform across three categories — vehicles, characters, and scenes — with fan voting set to begin Dec. 8 and grand prize selections announced in 2027.
- Lego's Star Wars partnership dates back to 1999, while its Marvel lineup has produced sets featuring Spider-Man, Iron Man, and the Avengers, from smaller character builds to large-scale collector sets.
- Fede Begher, senior vice president and head of product group at the Lego Group, called the challenge 'a milestone for Lego Ideas and our fan community,' noting it unlocks 'entirely new possibilities for creativity and storytelling.'
Why it matters: The challenge's 2027 grand prize announcement and the January 'Hope Assembles' comic release both align with Star Wars' 50th anniversary in 2027, giving Disney's two franchises a coordinated multi-platform push across toys, comics, and collector sets during a milestone year for the galaxy far, far away.
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